Why is cheap seo offered in Bristol often a false economy?
Introduction
There are now so many companies that offer seo services to Bristol, as well as Bath. Some of these companies may offer cheap seo services, but we ask what can really be offered when the services are really cheap?
Often cheap seo is offered at a low price because the agency may well be using automated methods, which can sometimes trigger a penalty.
For example automated link building is likely to trigger a Google Penguin penalty. And penalties can be costly and time consuming to recover from.
Pack Digital are a white hat digital marketing agency, and we will explain that from our experience, more often than not, cheap seo services are a false economy.
Why is cheap seo often a false economy?
Some companies may state that they can offer their online marketing services for rock bottom prices, but in reality how effective can a marketing strategy be if very little time is spent by the agency optimising a website?
A lot of websites were hit by Google’s Penguin and Panda updates, this means that the website may have lost significant amounts of visitors directly because of these penalties.
These penalties may have been imposed because the agency that was appointed to carry out the seo was not using white hat methods. So the company who employed the agency, may have thought at the start they were saving money, but in reality it may have cost the business money.
To see real results your seo agency needs time to implement quality methods
To see real results businesses need to invest in an agency where the company has specialists, that is specialist link builders, and specialist content marketing experts.
If the right agency has been selected in Bath, England, or within Bristol, then this means that they will know the most up to date white hat methods to implement. If the correct methods are implemented, and Google’s algorithm approves, then this is likely to mean the website will see increased rankings.
Why businesses in Bristol need white hat seo
Most businesses within Bristol would always invest in white hat seo if they knew that cheap seo services may risk their website incurring a penalty.
However, the companies that offer low prices rarely state which methods they will be using, so the first time a company may notice something is wrong is when the website stops generating new leads.