Why is it never a good idea for a business to pause their seo investment?
Introduction
Some businesses may have reached the top of Google already, so may question why they need to invest in seo services any longer.
Other businesses may wish to start and stop their seo investment when they see a upturn in business.
However neither are a good strategy for any business in Bath, England or Bristol to follow, and we will explain why that is so.
Why is it never a good idea to pause your seo investment?
Businesses across the U.K are looking to strengthen their websites ranking signals, this is so that they can increase their chances of ranking higher within Google.
This means that when it comes to seo, the space on the first page of Google is more competitive than ever.
So, if a business was to pause, or stop it’s seo investment, then it’s entirely possible that a competitor will overtake the business.
What is Googlebot?
Googlebot is a clever piece of code by Google that crawls and indexes the web. This means if you make a change to your website, by adding a new piece of seo work, Googlebot will know about it.
It’s widely thought by many Bath seo agencies, and agencies within Bristol, that when a business stops investing in SEO for any great length of time, normally it’s ranking positions will drop as a result.
Why must ranking signals be continuously enhanced?
For a website to rank high it needs to continuously invest in SEO. Without that investment then the business runs the risk of it’s direct competitors ranking higher than it.
Who are Pack Digital?
Pack Digital, are digital marketing experts, we offer cost effective seo to businesses in Bath, and Bristol.
We are the seo experts.
We help businesses within Bath with their seo, we offer cost effective marketing solutions. Our seo packages start from just £220.00 per month.
Pack Digital is a Bristol SEO agency, we offer cost effective seo.