How an SEO Audit can help your business to improve its organic SEO
Quick glimpse into the article:
- SEO audits: Your site’s super thorough health check, a marketing agency, check how many backlinks your business has, whether there’s any broken links and how to improve the on-site SEO.
- The secret sauce: Understanding the audit process.
- DIY vs. Pro Audits: Who wins the showdown?
- High-octane impacts of SEO audits on businesses.
Alright, guv’nor! Ever imagined your website as this swanky shop window in the heart of the online high street? Well that’s exactly what it is, just as people who are walking down the high Street, are drawn into a shop, because the shopfront looks good, this is the same for your e-commerce business. Everything from the meta title, and the meta description therefore need to be optimised.
How SEO Audits can really help to improve your businesses SEO
Strengths, Weaknesses, and a Bag Full of Facts:
Fact: 40% of users leave if a site takes more than 3 seconds to load. So, the SEO audit, should evaluate whether your company website is fast, or whether it needs be made faster. If your website to slow, then the bounce rate very high.
Keyword Research:
a lot of businesses, use SEO tools, to carry out keyword research, these SEO tools, tell you which words and phrases you should be optimising your website for. So, for example, if you sell running trainers, these SEO tools, will tell you which brands are running trainers you should be optimising your website for, and also what other terms you should be optimising the website for, such as hiking boots.
How to find a company which offers SEO audits
Choosing the right partner for your organic SEO audit is like finding that perfect cuppa after a long day. Here’s what to look for:
Expertise and Experience: we would recommend obtaining a SEO audit report from an established and well-known marketing company like ours
Transparent Reporting: No mumbo jumbo, just straight-up facts.
Support and Follow-up: No ghosting allowed here!
Conclusion
FAQs:
What’s an SEO audit, and why’s it such a big deal?
A1: An SEO audit is like a health check-up for your website it can be really useful, we can help you to find broken links, to improve your on-site SEO, it can also be used to see how high your company’s bounce rate is. It looks at everything from your site’s speed to its content marketing to ensure it’s in the best shape, and how it can be improved.
How often should I get one of these SEO audits?
A2: we would recommend, at least once a year, however if it’s a large e-commerce business, then a large e-commerce business might be carrying out an seo audit every month, or even more frequently than that.
The reason is, a large e-commerce business, might want to see if there are any broken links, how they can improve the on-site seo and is if they’ve lost any backlinks that month, so a large e-commerce business, they might carry out an seo audit every single month.
Can I do an SEO audit myself?
Well, you could, but it might be like trying to bake a cake without a recipe. Pros have tools and expertise to get the job done right.