What does the term white hat actually mean?
Introduction
For some business owners investing in seo services can be difficult, and that’s understandably so, there are tons of marketing jargon that can make picking the right agency difficult.
However at Pack Digital we are different, we make picking the right agency a piece of cake.
But we believe there’s one seo term that business owners should pay particular attention to and that’s the term white hat seo.
What does the term white hat mean?
If an agency states that they are committed to using white hat methods, this means they are committed to carrying out seo in the right way, the way the search engines prefer.
For example, there may well be some Bristol agencies that offer low quotes when your enquiring for online marketing services.
However cheap quotes often mean the company is using methods which cut corners, and if your digital marketing strategy is cutting corners, this means your website runs the risk of being hit by an algorithmic or manual penalty.
This means your website could be demoted in the rankings, or worse the search engines could remove your business website totally from the search engine.
What does white hat link building mean?
White hat link building means an agency is committed to building links which are relevant to your business sector, which are high quality and which come from a respected source.
For example, imagine you run a solicitors practice within Bristol, you will want backlinks from local law websites that you trust, for example this might be from another law practice that you work with, or a site that offers quality legal advice.
What is white hat seo?
White hat seo is high quality seo that doesn’t cut corners.
How can your Bristol digital marketing business help?
We are a digital marketing business, we offer our services to clients based within Bristol or Bath.
We can help Bristol businesses, or businesses based in Bath obtain higher rankings, and also gain more quality visitors to their websites. Our monthly fees are very sensible, we offer local seo packages starting from £350.00 pound per month. Also all of our services are white hat.